You’ve just finished building your SaaS product—after all the hard work, planning, and coding, it’s finally ready to launch. But now what? How do you get your product in front of the right people? This is the question every SaaS creator faces, and figuring out where to launch and showcase your product can be overwhelming.

That’s where Rollout comes in. Rollout is a platform designed to make this part of your journey easier by providing a curated list of the best places to launch and grow your SaaS product. Instead of guessing where to go, Rollout gives you the insights you need to get your product in front of the right audience, faster and smarter.

What Exactly Is Rollout?

At its core, Rollout is a curated list of platforms where you can showcase, launch, and grow traction for your SaaS product. These platforms have been researched and vetted, so you don’t have to waste time navigating through trial and error.

Rollout is designed to answer the question: “Where can I promote my product and reach the right audience?”

The Six Types of Platforms on Rollout

Right now, Rollout features six key platform types that can help your SaaS product get noticed:

1. SaaS Directories: These are dedicated websites that list SaaS products, allowing potential customers to discover your tool based on their needs.
2. Community Platforms: Tap into established communities where industry professionals gather to discuss trends, new products, and solutions.
3. Review Platforms: Getting positive reviews can build credibility. These platforms allow users to leave reviews, helping you establish trust early on.
4. Marketplaces: Maybe you’re ready to sell your product entirely. SaaS marketplaces are platforms where customers actively search for solutions, offering high visibility and often, a ready-to-buy audience.
5. Featured Post Opportunities (e.g., Newsletter Sponsorships, Blog Posts): Want to get extra exposure? These platforms offer the chance to get featured, putting your product front and center.
6. Other Platforms (e.g., StackShare): These are specialized platforms that don’t fit neatly into the above categories but are still valuable for niche audiences.

Why Rollout?

Rollout goes beyond just a simple list. For each platform, we’ve researched key details that will help you make informed decisions about where to launch, including:

• Domain Rating: Know the authority of the platform and how much it could impact your SEO.
• Estimated Monthly Visits: Understand the size of the audience each platform brings, so you can gauge potential exposure.
• Pricing: Find out if a platform fits within your launch budget or if there are free opportunities to explore.

Filter by Niches to Target the Right Audience

Not every platform will be a perfect fit for every product. That’s why Rollout allows you to filter platforms by niche. Whether you’re targeting AI enthusiasts, developer tools, B2B or B2C markets, open-source communities, or more general audiences, you’ll be able to find platforms that align with your target audience.

What's Next for Rollout?

At Rollout, I’m always thinking about ways to improve and make the platform more useful for SaaS founders. While I have a lot of exciting ideas in mind, the future of Rollout will be driven by what founders need most. Here’s a sneak peek of what’s coming next:

• Favorites List: Soon, you’ll be able to create a personalized favorites list from our platform database. Keep track of the platforms that catch your eye and quickly reference them when you're ready to launch.
• Launch Management: I'm developing a feature that lets you manage and track your product launches across all the platforms you choose. You'll be able to see the status of each launch—whether it's in the planning phase, submitted, or officially launched. Plus, you’ll be able to track your advertising spend across platforms, helping you stay on top of your budget.
• Metrics: I'm working on integrating metrics tracking, so you can measure the success of your campaigns. You’ll know exactly how many users each platform has referred to your product, giving you a clear picture of what’s working and where you should invest more.

Stay tuned—there’s a lot more in store for Rollout! 🚀